Key Accountabilities:
- Drive DCT's marketing function in support of business development activity
- Development of marketing strategies, tactics and KPI’s
- Project management of monthly digital marketing activities and campaigns
- Brand management and coordination of DCT advertising opportunities, brochures etc.
- Generating new marketing opportunities for DCT that align with DCT’s marketing objectives
- Ensure deadlines, targets and quality KPIs are delivered
- Social Media Management
- Digital Marketing Campaign Development including Google AdWords
- Website content management
- Development of both internal and external PR & communications campaigns
- Reconciliation of budgets, against plans and expenditure
- Liaising with media, printers and publishers as required
- Monitoring external activity and generating leads
- Attending key conferences to manage stands, do customer interviews and focus groups
- Assist with internal ad hoc marketing/design activities as required
- Work with company directors and other business units in the coordination of tasks
- Assess, interrogate and report on the outcomes of tenders, submissions and pitches